Tiger Sensory Poster Series
Role:
Graphic Designer (full project)
Academic Project
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This academic poster series was created to raise awareness about the decline of tiger populations. Each poster is designed to appeal to a different sense using various materials and textures such as salt or wood to create a more immersive experience. The goal of this project is to appeal to other senses besides visuals to convey the issue of declining tiger populations. This creates a more impactful takeaway for the audience.
Poster Design Series
Posters
Process Work
Key Takeaways
I learned that combining physical materials and traditional art practices can lead to more effective and engaging design. I also learned the value of iterations. After scrapping an early version I disliked close to the due date of the project, I rebuilt the series in under a week. That process showed me that failed iterations don’t waste time but lead to better outcomes.